Family bakery · online shop
From a phone-only order book to online ordering
- The problem
- Every cake order came by phone, usually during the morning rush. Orders got written on scraps of paper and some were missed entirely.
- What we built
- An online shop where customers choose a cake, pick a collection date, and pay a deposit. Orders arrive by email and print straight to the kitchen.
- What changed
- Roughly two thirds of orders now come in online, most of them outside opening hours. No missed orders since launch.